Pixalate is pleased to announce the addition of scheduled email reports to our analytics dashboard. Added by popular customer request, this new feature will allow our clients to receive automated emails either daily, weekly or monthly for whatever customized reports they choose to set up. Customers will see top level information at a glance in the email body, and can download the full report right from their email for more granular, in depth information.
Pixalate thanks our customers for their excellent feedback, which allowed us to create this and many other new product features!
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Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.”