Pixalate recently released the Q1 2023 Delisted Mobile Apps Report, analyzing apps from the Google Play Store and Apple App Store that are no longer available for download as of Q1 2023. Apps can be delisted from the app stores yet may remain on a user’s mobile device.
We thought it would be beneficial to highlight some of the most interesting findings.
Number of delisted mobile apps QoQ between Q1 2022 and Q1 2023; as measured by Pixalate:
Number of delisted mobile apps QoQ between Q1 2022 and Q1 2023 that are likely child-directed; as measured by Pixalate:
Q1 2022
Q2 2022
Q3 2022
Q4 2022
Q1 2023
App categories and the number of apps delisted within the topic; as measured by Pixalate: Q1 2023
Top 3:
App categories and the number of apps delisted within the topic; as measured by Pixalate: Q1 2023
Top 3:
For more Q1 2023 Delisted Mobile Apps analysis, download a free copy of the report here:
If you are interested in more insights like the above, across desktop, mobile and CTV devices, please reach out to us using this contact form.
Disclaimer
The content of this press release, and the Delisted Mobile Apps Report: Q1 2023 (the "Report"), reflect Pixalate's opinions with respect to factors that Pixalate believes can be useful to the digital media industry. Pixalate’s opinions are just that, opinions, which means that they are neither facts nor guarantees. Pixalate is sharing this data not to impugn the standing or reputation of any entity, person or app, but, instead, to report findings and trends pertaining to programmatic advertising activity across mobile apps in the time period studied.
