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Pixalate Week in Review: June 3rd - 7th, 2024

Jun 7, 2024 3:00:00 PM

This week's review of ad fraud and privacy in the digital advertising space:

NEW: Global Web Publisher Trust Index

April 2024 Web Publisher Trust Index (PTI) - BLOG COVER

This week we launched the world’s first Website Publisher Trust Indexes, a global approach to quality measurement and monthly rankings of the world’s websites, designed to bring unprecedented transparency to the programmatic advertising ecosystem.

You can download the reports here:

North America    LATAM

EMEA    APAC


MFA Websites Ad Spend Report

Made for Advertising (MFA) Websites Report - Q1 2024

We released the Q1 2024 Made For Advertising (MFA) Ad Spend Report for Websites. The report benchmarks advertising trends on MFA websites, including ad spend, invalid traffic (IVT) and ad fraud, the top ad platforms (SSPs) selling ads on MFA websites, and the MFA websites with the most advertising.

 

Download Now


MFA Risk Index for Open Programmatic Sellers

Programmatic Sellers & Web MFA Report - April 2024

The April 2024 Web MFA Risk Analysis: Open Programmatic Sellers Report. The report is an analysis of open programmatic advertising sellers highlighting the highest and lowest aggregates of web MFA Traffic.

 

 

Download Now


Global CTV Bundle ID Mapping Report

Q1 2024 CTV Bundle ID Mapping Report - email and blog cover

The the Q1 2024 CTV Bundle ID Mapping Reports for Roku, Amazon Fire TV, Apple TV, and Samsung Smart TV provides insights into some common challenges in Connected TV (CTV) advertising.

 

 

Samsung Smart TV    Amazon Fire TV

Apple TV    Roku


CTV and Mobile App Manual Reviews

COPPA Manual Reviews_ PK XD_ Fun, friends & games

Pixalate's Trust & Safety Advisory Board regularly publish manual reviews where they assess an app’s child-directedness:

 

You can search Pixalate's full catalogue of reviews in our CTV and Mobile App Review Page

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