This is a republication. See the original press release here.
zMaticoo, the world's leading programmatic advertising platform, has renewed its partnership with Pixalate , the market-leading fraud protection, privacy, and compliance analytics platform, combating fraud throughout the ad exchange network. The ongoing collaboration provides high-quality advertising services that is central to zMaticoo’s business philosophy.
The renewal will leverage the strengths of both companies to provide advanced fraud protection, privacy, and compliance solutions, while also empowering advertisers to make informed decisions and ensure a trustworth mobile advertising environment.
This partnership provides zMaticoo’s clients with better transparency and accountability in their programmatic advertising campaigns to maximize campaign outcomes.
“We formed our partnership with Pixalate around a shared ambition to bring transparency and fairness to the programmatic ad ecosystem,” said Maggie Xu, Senior Director at zMaticoo. “In this next phase of our partnership, we will continue to build upon this mission by working closely with Pixalate to expand our offerings.”
zMaticoo and Pixalate’s partnership enhances mobile traffic quality and promotes a healthier mobile ecosystem. By renewing their partnership and extending their ongoing collaboration, zMaticoo and Pixalate are working together to provide high-quality advertising services free from fraud.
“Our partnership speaks to the importance zMaticoo places on trust and transparency within their programmatic platform,” said YY Thor, Pixalate’s APAC Senior Customer Service Manager. “We are encouraged by our continued partnership and eager to support zMaticoo’s quality platform.”
