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Pixalate Webinars

Learn the ins and outs of programmatic ad supply chain quality in our series of expert webinars.

Featured Webinar

Hosted by Pixalate

Pixalate's recent virtual panel was an in-depth discussion of Supply Path Optimization (SPO) best practices to combat supply chain fraud and unlock direct, efficient supply paths in the programmatic advertising ecosystem.
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Supply Path Optimization - Protecting Against Supply Chain Fraud ON DEMAND webinar page thumbnail image

All Webinars

Webinar: Quantifying Made-For-Advertising (MFA) Risk in 2024: Rise and Fault of MFA Publishers

The Pixalate team hosted a virtual panel in April 2024 where they had an in-depth discussion of Made For Advertising (MFA) websites, the prevalence of MFA inventory, it’s impact on the ad tech ecosystem, and how to use Pixalate’s MFA blocking technology and analytics reporting to combat this traffic.

Webinar - Quantifying Made For Advertising MFA Risk in 2024 blog cover

Webinar: Ad Fraud API / Brand Safety API / Data Enrichment API

In April 2023, we hosted a webinar on the Ad Fraud API and Brand Safety/Data Enrichment API, part of Pixalate's Ad Trust & Safety API Product Suite. The session featured Amit Shetty, Pixalate's Vice President of Product and former member of the IAB Tech Lab, alongside Chris Schwarz, Senior Product Manager of Compliance & Operations.

Pixalate Ad Trust & Safety API Webinar April 2023-1

Webinar: CTV Ad Fraud Prevention: Learn How Pixalate Helps Amazon DSP Customers Protect Against Fraud

Pixalate Vice President of Business Development, Calvin Scharffs and Vice President of Product Management, Amit Shetty, held a webinar concerning how Pixalate helps Amazon DSP customers protect against ad fraud.

Amazon DSP Webinar

Webinar: What's Coming in 2022 with Safety, Privacy, and COPPA Compliance in Advertising

Pixalate, 4As, and CARU hosted a webinar in March, 2022 where they discussed consumer privacy, COPPA (Children’s Online Privacy Protection Act) compliance, and brand safety in the programmatic advertising space.

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Webinar Recap: Fraud Finding - Programmatic Supply Path Optimization (SPO) Tips for 2022

Pixalate, together with Basis Technologies, hosted a webinar revealing insights into how to use programmatic Supply Path Optimization (SPO) to wrangle ad fraud in 2022.

SPO Webinar

Webinar Recap: Connected TV (CTV) Ad Supply Chain Trends in H1 2021

Pixalate, together with Xumo, hosted a webinar to take an in-depth look at the latest trends in the Connected TV (CTV) open programmatic ad supply chain.

Webinar Cover H1 2021 CTV Supply Chain Trends

Webinar recap: Global Mobile App Supply Chain Privacy & Safety in 2021

This webinar takes a dive deep into the latest trends in the mobile in-app ad ecosystem relating to risk factors around consumer privacy, safety, and compliance — with a key focus on the Children's Online Privacy Protection Act (COPPA).

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Webinar recap: Navigating safety, privacy, and COPPA compliance in programmatic CTV

In this webinar we cover the issues lurking beneath the surface of the booming Connected TV (CTV) advertising space: Consumer Privacy, COPPA compliance, and brand and family safety. Read this recap to learn how to address these challenges.

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Webinar recap: Pixalate's data science team discusses the Publisher Trust Index methodology

This webinar hoated by members of our data science team discusses the methodology behind Pixalate's Publisher Trust Index, which ranks the overall quality of mobile and CTV app publishers for programmatic advertising.

Publisher Trust Index PTI Webinar New Graphic with Calvin

Webinar recap: Pixalate and XUMO discuss programmatic CTV ad trends in 2020

In this webinar, Pixalate and XUMO discussed the latest trends in programmatic Connected TV (CTV) advertising in 2020 — and what those trends mean for the future of CTV.

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Webinar recap — SSAI in OTT/CTV 2020: How MRC Accreditation helps combat IVT

This SSAI webinar, presented by Chris Schwarz, breaks down what it means and what the implications of new MRC accreditations mean for OTT/CTV advertising.

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SSAI Webinar Recap: More Transparency is Needed to Combat Ad Fraud Risks

This webinar reviewed the use of Server-Side Ad Insertion (SSAI) in OTT/CTV, including latest industry standards, measurement challenges, ad fraud risks, and more.

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OTT webinar recap: Quality remains a top challenge as market rapidly grows

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Webinar: Reducing IVT in Mobile Apps

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Ad Fraud Webinar: Best Practices for Working With Publishers

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Be Smarter: Watch our Ad Fraud Webinar

.....On February 25th, 2014, Pixalate's Jalal Nasir and Amin Bandeali hosted a webinar on ad fraud. Why not check out our first ever virtual panel discussion.

Be Smarter about How Fraud is Stealing Your Ad Dollars

Need More Insights?
Visit our Reports page for more data and research from Pixalate.
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Disclaimer: The content of this page reflects Pixalate’s opinions with respect to the factors that Pixalate believes can be useful to the digital media industry. Any proprietary data shared is grounded in Pixalate’s proprietary technology and analytics, which Pixalate is continuously evaluating and updating. Any references to outside sources should not be construed as endorsements. Pixalate’s opinions are just that - opinion, not facts or guarantees.

Per the MRC, “'Fraud' is not intended to represent fraud as defined in various laws, statutes and ordinances or as conventionally used in U.S. Court or other legal proceedings, but rather a custom definition strictly for advertising measurement purposes. Also per the MRC, “‘Invalid Traffic’ is defined generally as traffic that does not meet certain ad serving quality or completeness criteria, or otherwise does not represent legitimate ad traffic that should be included in measurement counts. Among the reasons why ad traffic may be deemed invalid is it is a result of non-human traffic (spiders, bots, etc.), or activity designed to produce fraudulent traffic.”

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